Soholaunch® Releases “Soholaunch Pro Edition 4.6”!

A New Industry Standard for Web Site Building Tools

HostReview.com
Thursday, December 11, 2003; 12:00 AM

ATLANTA, GA, December 11, 2003 - Atlanta based Soholaunch.com, Inc., a leading provider of Web site creation and content management software, announced today their release of the Pro Edition v 4.6 of its Web site building tools. When combined with the recently announced Web Studio v1.1 software, Soholaunch now offers complementary and aggressive marketing strategies for ISPs, ASPs, Hosting Companies and Domain Name Registrars.

Pro Edition 4.6 has been structured to give the hosting client the optimum in flexibility for structuring hosting packages for its clients. Soholaunch Pro Edition operates in both Windows and Linux server environments, and only requires an instance of PHP and a mySQL database to operate (separate or local database server). As long as these two factors exist, Pro Edition will operate on virtually any server, from laptop to load-balanced. Pro Edition includes a QuickStart Wizard that displays when a user accesses his/her website for the first time, and helps extremely inexperienced users get up and running in just three easy steps. In addition, over 150 templates are now available for building industry-oriented sites for the end user client.

Product flexibility is also seen in the feature sets. Pro Edition comes with a full set of features for building and managing files as well as photo album capability and site statistics information. The strength of this product is to enable the client to select the features that are important to the end user, such as blog, shopping cart, calendars, eNewsletters, secure user access, and file table management tools. Mike Johnston, Soholaunch CTO states, "There is no product in the market with this price point that offers the sophistication and function that one can find in Pro Edition 4.6. In fact, our entire web site was built using the features that we are announcing today."

Mark Reedy, National Sales Manager for Soholaunch, states, "The reception to this product has exceeded our expectations. New clients are downloading and implementing the site building tools and saying that ‘it is too good to be true.' When a company creates a new industry standard in this arena, they need to deliver new capability, new cost savings, and new revenue generating opportunities. Soholaunch with its Pro Edition 4.6 does that and more, especially with the "White Label" ability to offer client branding and logoing. In fact, we are so excited about this offering, that we are offering a special season discount through December 24, 2003."

Media Contact: Brad Lightner 678.261.4030 Ext 613 blightner@soholaunch.com